John Donne, a portrait by Isaac Oliver circa 1616. CLICK FOR FULL-SIZE IMAGE
When you think intensely and beautifully, something happens. That something is called poetry. If you think that way and speak at the same time, poetry gets in your mouth. If people hear you, it gets in their ears. If you think that way and write at the same time, then poetry gets written. But poetry exists in any case. The question is only: Are you going to take part, and if so, how?
— Robert Bringhurst
Project 3: Meditations
Typography, the meaningful arrangement of letterforms, is an essential component of design. In this assignment, we’ll study traditional principles of typographic design. The key concept for this exercise is to use page proportion and appropriate typography to create a composition that serves and complements the content.
- The final product will be a booklet containing three meditations by John Donne and a short biographical note.
- In addition, you will design a cover composition that will wrap around your booklet.
- Color may be used only on the front and back covers.
Before you do anything, download the text and read the meditations. You also can visit this informative Web site: http://www.poetryfoundation.org/bio/john-donne that has the full biography and analysis of Donne’s poetry.
As you look over the text, ask yourself:
- What page and text-block proportions will serve the character of the prose, and will provide a comfortable setting for long-distance reading?
- What typography will express the internal organization of the prose? What hierarchy, needs to be established? What type family will be appropriate for the content?
- Organize typographic information with a structure that establishes an appropriate hierarchy.
- Demonstrate basic document construction and page composition using Adobe Indesign.
- Produce polished text using correct special characters.
- Using type to organize content and convey the character of that content.
- Varying typefaces within a type family to create contrast and order.
- Using space in a basic way to create order on the page.